Improving Distributor Retention through AI-Based Performance Insights
5/24/2025 12:27:09 PM Author: S K Singh

In the competitive world of direct selling and multi-level marketing (MLM), one of the biggest challenges businesses face isn’t just recruiting new distributors — it’s keeping them engaged, productive, and loyal over the long haul. According to the Direct Selling Association (DSA), average distributor turnover rates in MLM businesses hover between 60-70% annually. That’s a significant drain on resources and momentum.